miss its/the mark

idiom

: to fail or be wrong
Their estimates completely missed the mark.
The ad campaign was supposed to appeal to young people but it missed the mark.

Examples of miss its/the mark in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
BetVictor Canada predicts the Lions winning the Super Bowl More Photo by Kevin Sabitus/Getty Images More NFL: Ex-Raiders Coach Antonio Pierce Resurfaces With Surprising New Job Gruden's remarks may miss the mark for some. Michael Gallagher, MSNBC Newsweek, 29 July 2025 The Dodd-Frank Act stands not as a triumph of reform but as a case study in how sweeping legislation and regulation can miss the mark. Norbert Michel, Forbes.com, 29 July 2025 The analysts, who did maintain their overweight buy rating, were worried that Azure would miss the mark when the tech giant reports earnings on April 30. Natasha Abellard, CNBC, 17 Apr. 2025 What is funny to one person could really miss the mark with 100 other people. Katcy Stephan, Variety, 18 July 2025 See All Example Sentences for miss its/the mark

Browse Nearby Words

Cite this Entry

“Miss its/the mark.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/miss%20its%2Fthe%20mark. Accessed 7 Aug. 2025.

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!